Why dealers choose Rallye Digital

Rallye Digital puts a live, accurate price in every car on your forecourt, fed straight from your DMS. Here is what that is built on.

Six things that set us apart

  1. 1,000m range
    One antenna covers over 1km, enough for a whole forecourt, overflow site and showroom.

  2. One antenna per site
    No Wi-Fi, Bluetooth or SIM cards in the displays, and no network of access points to install, power or maintain.

  3. 100% stability, zero signal drop-outs
    Across every live client in the last six months, not a single price failed to arrive.

  4. Under 5 minutes of software training
    Assign a display to a car, and prices flow from your DMS from then on. That's all most staff need to know.

  5. 5 to 10 years battery life
    No recharging rounds. Battery levels for every display are shown in the software, so nothing runs flat without warning.

  6. Trusted by OEMs and dealer groups
    Live with Renault Retail Group, Sytner Audi, John Clark Motor Group, Simpson Skoda, Stoner Motor Company, Budgen Motors, Van Mossel and Drive Green.

Results from live sites

  • Drive Green moved to daily repricing and sold 27% more vehicles.

  • Van Mossel moved to twice-weekly repricing and lifted GPU by 13%.

  • A Renault franchise group put 790 displays across 10 sites. Six months on: 20% more vehicles sold, GPU up 12% and zero pricing errors.

  • John Clark Motor Group installed 200 displays on one site in Dundee.

Read the case studies

Recognised by the industry

  • WINNER, IT Innovation of the Year, Motor Trader Independent Dealer Awards 2026

  • WINNER, Innovation of the Year, The Yorkshire Post Business Awards 2026

  • Shortlisted, IT Innovation of the Year, Motor Trader Industry Awards 2026

  • Finalist, Best New Product or Service, AM Awards 2026

  • Shortlisted, IT Innovation of the Year, Motor Trader Commercial Industry Awards 2026

Who we are

Rallye Digital is run by Portfolio Display Ltd, a UK automotive point of sale company trading since 1985 and based in Elland, West Yorkshire. We have supplied OEMs, dealer groups and independents for over 40 years, and hold ISO 9001 quality and ISO 14001 environmental accreditation. Support comes from our own UK team.

  • A screen that sits in the vehicle replacing a paper price board. It shows the price, monthly finance figure and your branding, and updates itself when the price changes in your system.

  • Rallye Digital takes prices straight from your DMS or stock feed. When a price changes in your system, it changes on the forecourt automatically. Nobody needs to open the car or print anything.

  • We connect to most Dealer DMS systems, including: AutoTrader, MotorDesk, eDynamix, Spark, Codeweavers, iVendi and more.

    If you use something else, we can usually connect it through our API.

  • No. Rallye Digital uses a long-range wireless network. One antenna covers over 1km, so a whole site runs from a single device.

  • Across every live client in the last six months there have been zero signal drop-outs. Every price sent has arrived.

    And we’re constantly reviewing it and updating our software to ensure maximum stability.

  • 5 to 10 years. You can check every display's battery level in the software, so nothing runs flat without warning.

  • Yes. The 10-inch screen is clear in direct sunlight and has a UV protector. The same displays work on the forecourt and in the showroom.

  • Yes. We have a finance layout designed to meet FCA rules for showing monthly payments and representative examples, and it updates with your prices.

  • Take the display out and assign it to another vehicle in the software. It picks up that vehicle's price straight away.

  • Under 5 minutes.

    We’ve simplified it so your teams spend their time selling cars, not learning new software.

  • We’d estimate within 2 to 3 weeks from order, depending on stock levels at the time of order.

  • Pricing depends on how many vehicles and sites you have. Request pricing and we'll send a quote.

    We aim to provide the best value and quality of service on the market.

  • Paired with intelligent pricing, where updates are made more frequently we have seen the following results.

    Dealers who reprice more often see the biggest gains. Drive Green moved to daily pricing and sold 27% more vehicles. Van Mossel moved to twice-weekly pricing and lifted GPU by 13%. See our case studies.