Case Study - Renault Franchise Group

+20% more vehicles sold, average GPU up by 12%, and zero pricing errors

Six months before Rallye Digital compared with six months after, using the group's own figures.

This Renault franchise group went live with 790 Rallye Digital displays across 10 sites in September 2025. Every display shows the cash price, monthly payment and compliance table, and prices now update automatically, in real time, straight from the group's system.

Renault franchise group 10 sites 790 displays Group's own figures
The change behind the numbers
Price changes before
Daily, 2 hours a day
→
Since going digital
Real time, automatic
Prices used to take two hours a day to change across the group. Now they update themselves the moment they change in the system. That habit drives the results below.
Six months in

The first six months live, against the six months before going digital.

Vehicles sold
+0%
more vehicles sold
Average GPU
+0%
more profit per used car
Finance deals
+0%
more cars sold on finance
Pricing errors
-0%
zero wrongly priced cars
Same months, a year apart

The same six months compared with a year earlier, to rule out seasonality.

Vehicles sold
+0%
more vehicles sold vs last year
Average GPU
+0%
more profit per used car
Days in stock
0%
faster to sell
Finance deals
+0%
more cars sold on finance
The verdict
Likely to recommend
10/10

The Group Used Car Manager scored Rallye Digital 10 out of 10, and would install it at further sites.

“It has removed the risk of having different prices in vehicles versus online, which destroys a customer's trust in a dealership.”

Group Used Car Manager, Renault franchise group. Client asked to be kept anonymous.

What the team noticed

Customers

Feedback has been positive, and customers like the information the displays give them.

Team

Morale is good. Nobody stands out in the rain changing prices anymore.

Trust

The price in the car always matches the price online, so customers never see a mismatch that costs their trust.

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Figures supplied by the group. Before: Mar to Aug 2025. Since: Oct 2025 to Mar 2026. Year earlier: Oct 2024 to Mar 2025. Group anonymised at the client's request.